Marketing

Web designer

The Link Between Marketing and Web Design

When building a website, the main things people tend to focus on are aesthetics and functionality. How the website looks will obviously make the viewer want to stay longer, and proper functionality makes it easy for the viewer to navigate and engage with the site. These are seen as the building blocks for a good website, which is true. But we are here to teach you about another great tool to help make your site even better!

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Facebook Ads

Facebook Ads

Facebook Ads revolutionized modern advertising. This pay per click (PPC) platform made it possible to target an audience based on specific demographic characteristics, more precisely than ever before. This allows its users (advertisers) to invest in a form of advertising that in simple terms… displays your ad directly in front of those who are the most likely to purchase your service and increase your website sales.

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Google Ads

Google Ads

Previously known as ‘Google Adwords’, Google Ads is an advertising platform in which the advertiser bids on specific keywords in order for their ads to appear when a user conducts a search. This process is referred to as a pay per click (PPC) system.

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SEO

Search Engine Optimization (SEO)

Let’s talk about search engine optimization, often referred to as SEO. What is it? How does it work? And why could it be useful for your business? Many business owners just like yourself have wondered those same questions, and we are here to answer them for you!

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